Strategic Objectives Exercise Step 1 of 7 - Personal Information 14% Personal Information:Company Name(Required) Name(Required) First Last Email(Required) Phone(Required) Volume:Unit(Required) What are we measuring for success?Current(Required)Current Unit Quantity [Number]1 Year Goal(Required)1 Year Quantity Goal [Number]ATV(Required)Average Transaction Value [Currency] Win RateSales Win Rate [Percentage] Marketing Goal Margin:Price Position: Current(Required)Please enter a number from 1 to 10.1 Year Goal(Required)Please enter a number from 1 to 10.Mix:Number of Products/Services(Required)onetwothreeUnit(Required) Service or Product% of Revenue(Required)Percentage of Revenue [Percentage]GPM(Required)Gross Profit Margin [Percentage]Current Production(Required)How many units are you producing now in year?Absolute Capacity(Required)How many units can you produce at 100% bandwidth?Current Capacity %Percentage of production capacity [Percentage]Unit Service or Product% of RevenuePercentage of Revenue [Number]GPMGross Profit Margin [Number]Current ProductionHow many units are you producing now in year?Absolute CapacityHow many units can you produce at 100% bandwidth?Unit Service or Product% of RevenuePercentage of Revenue [Number]GPMGross Profit Margin [Number]Current ProductionHow many units are you producing now in year?Absolute CapacityHow many units can you produce at 100% bandwidth? Risk:Profit RiskTotal Revenue(Required)Revenue from Top Five(Required)The top five revenue-producing customer relationships Profit Risk %Labor RiskCurrent Employee Count(Required)Number of Key Players(Required) Labor:Employee Count Needed for GrowthKey Players Needed for GrowthExpected TurnoverRecruiting Employee Goal Branding:Describe your organization in a few short sentencesWhat makes your company unique?What important words describe your organization?If your organization were a celebrity who would it be? (why?) {all_fields}